Lost sales and lower-income are not the only indicators of abandonment. Abandonment even results in a loss of clients for […]Read more
“Your most unhappy customers are your greatest source of learning.” – Bill Gates A customer is the backbone of every […]Read more
“Customer experience” has been an important aspect of business marketing strategy since the beginning of the 21st century. Businesses have been shifting towards a “customer-first” mentality, where their goals align with improving customers’ happiness and satisfaction by taking into consideration all that they think and feel, rather than focusing solely on financial gains. To achieve this customer-centric approach, businesses have taken advantage of technologies to determine customer emotions at a deeper level.Read more
According to research, over 70% of all customers who leave a company for its competition have no problem with the […]Read more
is the apt framework developed for deploying the right mix of People, Process & Technology in a business with a clear eye on increasing lead conversion, reducing customer acquisition & management cost, and winning customers for life.