Customers are the mainstay of businesses in all industries. Therefore, having a dedicated tool for delivering superior customer service is essential to ensure cordial bond with them for consistent growth. But many organizations lack the proper system to integrate data associated with customer interaction and their experience. Such insufficiency in the business system leads to a critical situation and you might have to lose your customer as they prefer to have a hassle-free source of resolutions. We have shared this blog post to let you easily find what is the purpose of customer support CRM and how does it work?

Let’s understand importance of customer support CRM

Customer support CRM is part of cutting-edge technology and serves as the platform to track the customer’s data with complete security. It creates the cornerstone to make your business successful. Customer support CRM is the most secure platform to manage interactions with customers and store information about them. Business owners must access the purpose of customer support CRM  to ensure the increase in business efficiency.

The most advantageous aspect of the customer support CRM is that it allows your sales and marketing team to easily recognize their customers and their concerns. In this way, they talk to them quite accurately without wasting their time. Further, appropriate information about the customer’s data enables them to take the actions meticulously for resolution. You can make your business thrive only by delivering a positive customer experience. Therefore, it is imperative to have a piece of the automated system to encourage customer retention and customer loyalty for you and your brands.

Apart from creating opportunities to maintain the relationship with your existing customers, customer support CRM also allows you to access the former customer who had ended using your products and services. With the help of the customer support CRM, you can easily keep your business system organized.

How does customer support CRM improve Customer Experience?

The core motive of every business is to improve customer experience. Since customers are live assets of the business and hence it is vital to serve them better as much as possible. You can find the following benefits that majorly contribute to the growth of the business:

Allow you to keep in touch with your customers

Businesses need to maintain uninterrupted contact with their customers. Adoption of the customer support CRM helps businesses to send the emails on a regular basis to their both current and potential clients. Since the mailing system is the most authentic way to share information about the newly launched products and services with the customers. With the help of the customer support CRM, you can easily keep a check on your customer’s conversation and their initiatives for the purchase of your products and services.

Enable you to create personalized communication

The creation of the mail with personalized subject lines is highly influential. Most customers click on their mail to take a look because of their name reflecting in the mail subject line. Thus, use of the CRM helps you to include such practice to develop a stronger bond with your customers and improve their experience with your products and services.

Create consistency in your customer experience

Having an idea about the mindset of your customers can help you to achieve business goals without any hassle. Your interactive approach through the regular messages and quick support for your side makes your customer experience excellent. But this kind of factor cannot be achieved through manual work practices. Thus, Customer support CRM is the best option for your business success.

Help to manage customer requests on social media platforms

Social media platforms are the first choice of every customer. They like to connect to you through Facebook, Instagram, or LinkedIn to share issues if they face any problems with your products and services. Additionally, they collect information about your products and services using the same. But for the appropriate management of the customer’s data such as their inquiry and issues on the social media platform, you can use the customer support CRM.

Let you find more about your customers

The presence of the customer support CRM helps you find out which product your customer has purchased when he or she browsed on your website and put the inquiry on social media channels. The complete storage of data associated with their browsing habits can let you easily know their interest in your other products and services. So overall, the use of the customer support CRM is the best way to manage your customer insights efficiently for improved business productivity.


Customer experience is the most important criterion to measure your products and services quality. So, you need to focus on improving your support function to build a resilient relationship with your customer. Thus, Customer support CRM is the most authentic software to let you create a congenial scenario between you and your customers.

Are you Customer-Centric?

Basically, Customer centricity means putting your customer at the center of what you do. As an organization, you need to understand the “how” and “what” of customer experience and you need to promote a customer-centric culture because it is one of the most key differentiators now among the competition. You need to have the right strategies and measures in place to delight your customers and one of the most important ways of doing it is by having a robust Helpdesk ticketing system in place. Let’s understand the meaning of having such a system and its key benefits?

Meaning of Help desk Software or Ticket Management Software

We can call it helpdesk or service desk or customer support desk or ticket management system but it implies a system that can automate complaint resolution process by assigning tickets to customer issues resulting inefficient management of customer issues.

Why Help desk Management System or ticket management system is important for your business?

Here are few key benefits of a ticket management system that you should know:


After looking at the benefits of a customer service support CRM, we have proven that having an all-inclusive ticket management system is the need of the hour. If you want to delight your customers at every touchpoint, then you need to have a robust ticket management system that offers you omnichannel customer support. There are many help desk ticketing software in the market, but not all are created equal. Dialdesk also offers customizable customer support ticket software, which provides a full suite of customer support features. In case you wish to demo, reach us at 9643303884.

If you have a sales team that works on-field or is working remotely to generate sales for you, then you just can’t do without a Mobile CRM

What is Mobile CRM?

A mobile CRM is a version of your CRM solution which can be accessed from a mobile device (e.g. a smartphone or a tablet). It enables you to access up-to-date information about your customers and potential customers on a real-time basis.  It helps your sales force work smarter and faster.

How mobile CRM closes more deals for you?

The mass migration of internet users from desktop to mobile devices clearly indicates that people expect real-time information to be accessible from anywhere. Mobile accounts for approximately half of the web traffic worldwide. In the third quarter of 2020, mobile devices (excluding tablets) generated 50.81 percent of global website traffic, consistently hovering around the 50 percent mark since the beginning of 2017.

This is because mobile CRM development services allow its users to access their data no matter where they are, allowing them to run their business on the go.

Top 10 Benefits of Mobile CRM:

Salespeople are already mobile in their daily lives and it is only a matter of time before all sales reps begin using mobile technology to gain a competitive advantage in their business. Companies that see this shift coming and get out ahead of the curve by enabling their team to fully embrace mobile in their sales process will reap massive rewards and recognition. With increased efficiency, streamlined and automated workflows, and staggering productivity efficiencies, mobile sales teams will dramatically outperform their desktop counterparts. The future of sales team is mobile.

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ERP Vs CRM:: Which one is indispensable for your business?
Why you can’t do without a CRM and Sales Management system?

Organizations worldwide often wonder what the difference is between a customer relationship management (CRM) system and an enterprise resource planning (ERP) system. The two systems are similar in many ways but they have different core functionalities. Both are valuable business solutions that help to improve, both revenue and productivity. So, are you ready to learn more about the differences? Let’s compare and contrast.

What is CRM?

CRM means Customer Relationship Management. CRM at its simplest is systems and processes for managing a company’s interactions with its current and potential customers. When we talk about CRM, we usually are talking about CRM Software. A CRM software is used to organize, automate and synchronize sales, marketing, and customer service.

CRM now has been developed to include all areas of the customer experience, keeping the customer happy and in turn keeping them loyal and more valuable to your business. It is the process of identifying potential leads/prospects, nurturing them, and guiding them through the sales process to close the business deal. Once they become a customer it ensures that you maintain that relationship and encourage repeat business – either more frequent orders or higher value.

CRM focuses on three key areas: sales, marketing, and customers. It can help your teams within these departments achieve the following:

What is ERP?

ERP software is designed to streamline business operations. While a CRM focuses on the sales and customer service side of the organization, an ERP system is integrated and implemented across multiple departments within the organization.

At its core, an ERP system offers interconnected management of specific business processes. So, you can access standardized information throughout every department in real-time. Any issues can be sent as alerts to designated recipients.

The business can hence focus more on data and less on operations. There are fewer errors, and organizations can make better decisions.

The right ERP system will help your business and your team achieve the following:

How are CRM and ERP similar?

ERP and CRM are both business applications that store and analyze data in a relational database. Both are delivered either through a traditional on-premises model or through software as a service (SaaS), where the vendor manages the software in its own data center and customers access it through the cloud.

While NetSuite and, the two pioneers in SaaS ERP and CRM respectively, got their start around the same time, CRM systems were quicker to move to the cloud because the systems proved simpler to build and businesses were initially wary of putting financial data in the cloud.

ERP Vs CRM – What’s the difference?

Generally, you may have to choose between CRM and ERP. Your choice will depend on three critical factors:

For instance, smaller businesses may choose CRM systems to grow their customer base. In contrast, complex organizations choose ERP systems to cut operational costs and maximize ROI. Thus, your IT capacity, current, and future needs may also influence your choices. You might choose an ERP system to streamline processes. Or perhaps replace existing non-integrated applications. Other businesses with a focus on their customers and want to sync sales and marketing functions may choose CRM systems.

Deciding between a CRM or an ERP system

For companies who want to maximize their growth, they often wonder which system to implement first. It can be a difficult decision because they each have unique advantages. To scale, companies must increase sales and profit–so, that requires a CRM system.

On the other hand, an ERP system drives the business with precise and accurate inter-departmental data. Before organizations can cut costs, they must have profits. Moreover, a company can be extremely organized yet not make enough in sales to continue operating. Business processes are only possible with consistent sales revenue.

So, what’s the answer? Well, you need both. A CRM system drives sales, and an ERP system helps to streamline operations and reduce overall costs. Working together, a CRM and an ERP can maximize business growth.

To enquire about a demo that is the best fit for your business, email at

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How a Robust CRM boosts your Revenue?

New technology comes fast and goes, even faster. These days, there’s a new app or widget every week promising to make businesses and their sales reps more productive, efficient, and effective. Although some technology has proven to be more useful than others, one piece of sales technology that’s definitely here to stay is customer relationship management (CRM) software.

A properly deployed CRM system is an extremely useful tool. It tracks and manages all interactions and communication your representatives have with prospects and customers. It also helps to flag opportunities that might require additional nurturing or follow up (among many other things).

CRM literally helps to boost sales!!
Back in 2012, *Tech News World published research, which revealed that more than half of all businesses (54%) expected to improve their sales with CRM.
But, has this happened by now?

Well, #statistics point out to “Yes”, as 2014 saw an amazing 87% increase in the use of Mobile CRM, which is particularly appealing to salespeople who are always on the move.
Talking about the needs, what could be more important for sales representatives than achieving the targets?

According to **The Tas Group, on an average, 2/3 of all salesforce (67%) miss their sales quota.
Meanwhile, the study by Innoppl Technologies claims that that 65% of sales reps who have used Mobile CRM were able to achieve their sales quotas, and a staggering 78% of those who didn’t use CRM did not achieve their targets.

Despite all the “pros”, not all salespeople seem to be excited by the idea of introducing CRM in their daily routine. The number of salespeople who misinterpret the value of CRM is 87%, as they think it is adopted by their manager to police their activities. This fear results in them “just checking boxes” in the system, without seeing the true value of this tool.
Even though the benefits that CRM brings to the sales teams may not be immediately recognizable, they are still game-changing if implemented in the right manner.
And since those are the salespeople that need CRM the most, in this blog post I will bring out the key reasons why CRM can help them achieve their sales goals faster and improve results.

So, why do salespeople need CRM?

Now that you know how CRM brings value to your business, and if your business is ready to adopt one, it’s time to start evaluating your options and to book a demo, email at

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 Smart ways to generate more leads for your business




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