Why Are Businesses Shifting To Cloud Telephony?

Why Are Businesses Shifting To Cloud Telephony?

The Cloud is increasingly becoming the de facto method for business telephony.

Businesses are increasingly choosing cloud telephony for its:

  • Ability to reduce cost
  • Flexibility to adapt to ever-changing requirements
  • Scalability to support new business needs

These are just a few of the benefits of cloud telephony. In this blog, we’ll take a closer look at cloud telephony and some of the benefits it can offer your business.

Cloud Telephony: The NEW NORM

​Cloud telephony is the new buzz in the telecommunication technology market. It is the new age of communication – Cloud telephony is a type of VoIP (Voice over Internet Protocol) that uses the internet to route phone calls. Cloud telephony is the technology that connects all your devices with a single virtual number or a cloud phone number which acts as a single point to connect all your devices.

The huge benefit of cloud telephony is that it is a flexible and cost-effective technology that can be used in any kind of business irrespective of the size and the number of employees.

Amid the Covid crisis, cloud telephony has shown the world the value of cloud-based solutions. Business continuity planning is more important than ever before, and companies that have invested in cloud infrastructure are weathering the storm better than those that haven’t.

Amidst the severe disruptions and challenges caused by lockdowns, fear, and social distancing protocols, companies have made significant progress in adopting cloud infrastructure and hosted services to support their business applications, workflows, and processes. This has enabled them to continue operating securely and reliably remotely.

The market is demanding cloud-based communication solutions that are smarter, quicker, and more affordable than traditional options. These include CPaaS, video conferencing, VPNs, and cloud telephony for calling meetings and collaboration. It’s not just large organizations and small businesses that are pursuing cloud transformation today.

Cloud telephony services are becoming increasingly popular among government organizations as part of their communication and collaboration strategy. The main advantages of cloud telephony are the cost-efficiency, agility, and flexibility to integrate with other essential business applications and processes.

There are three types of cloud telephony services:

  • VoIP
  • Hosted PBX
  • SIP Trunking

VoIPis a cloud-based phone system that uses the internet to make and receive calls. VoIP is a great option for businesses that have employees who work remotely or need mobile communications. With VoIP, calls can be made and received on any internet-connected device, including smartphones, laptops, and desktops.

Hosted PBX systems are used by larger businesses because they require more infrastructure than VoIP systems. With hosted PBX, calls are made and received through a private branch exchange (PBX) that is located in the cloud. This type of system offers several features and benefits, including scalability, flexibility, and redundancy.

SIP Trunking is a cloud-based phone system that uses Session Initiation Protocol (SIP) to connect to the public switched telephone network (PSTN). SIP trunking is a great option for businesses that want to keep their existing phone numbers and infrastructure but want to take advantage of the benefits of VoIP. SIP trunking also offers several features and benefits, including scalability, flexibility, and redundancy.

Why Should Businesses Consider Cloud Telephony?

There are many benefits of cloud telephony for businesses.

Perhaps, the most significant benefit is the significant cost savings that can be achieved. With traditional telephone systems, businesses have to pay for costly on-premise equipment and infrastructure. With cloud telephony, these costs are eliminated as the service is delivered via the internet.

Cloud telephony also offers several features and benefits that are not available with traditional telephone systems.

For example, call forwarding, voicemail to email, and auto-attendant functions are all possible with cloud telephony. These features can save businesses time and money by increasing efficiency and productivity.

Let’s understand them in detail:

  • Lower Costs: Cloud telephony can save businesses money on their phone bills by eliminating the need for expensive hardware and software. In addition, VoIP calls are often cheaper than traditional phone calls.
  • Increased Flexibility: Cloud telephony systems are extremely flexible and can be quickly customized to your business’s specific needs. For example, you can add features such as call forwarding, voicemail, and caller ID.
  • Scalability: Cloud telephony systems are beneficial for companies that are expecting to grow or experience fluctuations in their business. The scalability of cloud telephony allows businesses to add or remove users as needed without having to worry about whether they can do so. This can save businesses money by only paying for the resources they need when they need them.
  • Improved Efficiency: Cloud telephony systems are designed to help businesses improve their efficiency by streamlining communication. For example, features such as call forwarding can help ensure that calls are always routed to the right person. By using a cloud telephony system, businesses can improve their overall communication and make sure that calls are always handled efficiently.
  • Enhanced Security:  Cloud telephony systems offer enhanced security features, such as encryption, that can help protect your business communications from eavesdropping and data breaches.
  • Disaster Recovery: A cloud telephony system can act as a strong disaster recovery solution for businesses. In the unfortunate event of a power outage or natural disaster, calls can be easily routed to another location. This ensures that businesses can stay connected with their customers and maintain communication among employees.
  • Remote Access: Cloud telephony offers mobile accessibility for employees to be able to make and receive phone calls from their mobile devices, no matter where they are. This can be extremely beneficial for businesses whose employees frequently travel or are not desk-based.
  • Increased Productivity: Cloud telephony can help employees be more productive by letting them work from anywhere. With cloud telephony, they can make and receive calls while working from home or on the go. This flexibility can help employees get their work done more quickly and efficiently.
  • Improved CX: Cloud telephony can help improve customer service by giving customers the ability to reach you from anywhere in the world. In addition, features such as call forwarding and voicemail can help ensure that customers always reach the right person.
  • Reduced Environmental Impact: Cloud telephony can help reduce your business’s carbon footprint by eliminating the need for physical hardware, such as PBX systems. Not only does this save on energy costs, but it also reduces e-waste as there is no need to replace outdated hardware every few years.

Cloud Telephony Statistics You Should Know

  • Cloud phones can help save 32 call minutes per day. (Cisco)
  • Cloud telephone systems can trim down initial costs for startup businesses by roughly 90%. (tech.co)
  • 65% of people prefer to contact a business by phone call versus only 24% who prefer a web form. (Invoca)
  • The global VoIP phone system market size in 2018 was $20 billion. In 2025, the value is projected to reach $55 billion. (Global Market Insights)
The Way Forward

If you are looking for a cost-effective way to improve your business communication, cloud telephony is worth considering! However, there are also a few things to take into consideration. For example, cloud telephony is usually hosted externally. This means that businesses may experience reduced call quality or reliability if the service provider experiences any network issues.

To avoid this, it’s important to work with a dependable provider like DialDesk. In addition, make sure the service offers features that are relevant to your business needs – there’s no point in paying for features you’ll never use.

If you’re interested in learning more about how cloud telephony can benefit your business.

Book YOUR FREE DEMO today!!


Author Profile

Varuna Raghav
Varuna Raghav
As a CX and marketing specialist, Varuna Raghav has more than 15+ years of experience to her name. Her enriching input has been valuable to the brands and organizations she's worked with.

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