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What are the most Critical – Do’s and Don’t of Customer journey mapping?

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✍️ Author: Varuna Raghav

What are the most Critical - Do’s and Don’t of Customer journey mapping

If you’re mapping or want to track your customer journey, there are plenty of things to be kept in mind – and plenty of pitfalls to be avoided.

While customer journey mapping may not a brand new idea, the last few years have seen a steep increase in the impact, the concept is having across the business, and critically, in the boardroom.

As is the case with many emerging disciplines, it’s easy to get carried away and run headlong into it without even fully understanding what your goals are.

Customer journey mapping needs to embrace much more than just a list of your sales and service channels. It needs to deliver a thorough understanding of what your customers are trying to achieve, and the steps they take to achieve it.

A true customer journey map provides a robust framework that encompasses the entire business, how each area impacts the customer and informs your Voice of the Customer (VOC) program to ensure you’re able to capture feedback at the right moments.

Here are some critical Do’s and Don’ts to bear in mind when it comes to mapping your customer journey.

DO have a robust plan. A journey map must produce value and drive change if it is to improve customer-centricity across the company. Are you going to use the map to boost the customer experience at specific channels? To engage employees? To refine and consolidate your brand? You will probably find that you can do more than you imagine at the start, but make sure you have measurable and achievable aims.
DON’T forget that your journey map as part of your broad customer experience program. Ensure that the feedback you gather through that program is linked to the touchpoints on your map. This enables you to spot the root cause of any issues effectively and take action quickly where you need to.
DON’T try to create your map in a vacuum. It’s important that you include people from across your company and from all levels. It’s a great rallying point for your business because you can see how different stakeholders fit within the framework and help them to understand their impact on the customer experience. For example, frontline employees have a pool of knowledge that must be included, and back-office areas like accounting or despatch will hold information about processes that directly affect the customer but are often virtually unknown outside their departments.
DO remember that your customers would see your brand as a single entity. They don’t know (or even care to know) that the website is handled by different people to the call center or the social media program. Or that some of your services are outsourced or in-house. As you build your map, think about all combinations of touchpoints that customers go through, and consider how well you can deliver your brand experience at each of them.
DON’T try to create a map based on generic customers. Create buyer personas, fictional characters who are trying to achieve something specific by interacting with your business. You may only require a handful, or you may need more, but the process of mapping the journey is much easier when you can focus on it.
DO remember that your customer journey map needs to show more than just the point of contact you’re defining. You also need to check, what customers are trying to achieve at that point, why they’re there, how they feel and what external factors might be influencing them. This will help you to build that meet customers’ needs effectively and efficiently.
DO remember that some things are beyond your control but will still impact how customers feel about you. It might not be entirely fair (roadworks outside your branch or your customer’s internet connection that makes your site slow), but the result is going to be the same. When you build your map, make a note of the things that have or can affect your key customer touch points. In some cases, you may be able to create strategies to mitigate against them.
DON’T forget to share. As well as your team of stakeholders from across the company, you need to ensure that the wider business understands what you’re doing and why. Most importantly, make it clear to your employees that they all have an impact on your customer journey. Whether directly or indirectly, they play a role in one or more of the key touchpoints, and being aware of that can be highly engaging for everyone.
DO review and renew/refresh your journey map. Once complete, you need to revisit and review the map on a regular basis. It may not need to amendment most of the time, but in some cases, a new branch, sales channel, or delivery company, for example, will have kicked in and you need to build that into your map. Otherwise, within a couple of years, you’ll have something that looks like an out-of-date atlas that doesn’t acknowledge a major road!

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Varuna Raghav: As a CX and marketing specialist, Varuna Raghav has more than 15+ years of experience to her name. Her enriching input has been valuable to the brands and organizations she's worked with.

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🔗 Tags: How can you mapping your customer journey, step-by-step guide to mapping the customer experience

2 responses to “What are the most Critical – Do’s and Don’t of Customer journey mapping?”

Yash says:

March 3, 2023 at 5:27 am

Major thanks for the article post. Much thanks again.
Billie Curia says:

December 14, 2022 at 10:56 am

Please provide me with more details on the topic

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Sales is always a challenging task, but it can be even more difficult when you’re trying to convince someone to […]

10X Your ROI With These Proven Digital Marketing Strategies CURATED for Beauty Industry

Beauty brands have always relied on word-of-mouth marketing to drive sales. But with the explosion of social media, there’s a […]

9 Things You Can Do To Stand Out In The Online Marketplace With Your Beauty Brand

Increasing customer retention rates by just 5% can increase profits by between 25% and 95%. (Bain and Company) Factoring in […]

How to Drive Customer Loyalty in Beauty and Cosmetics Industry

Customer loyalty is king for any business. Ensuring you have a loyal customer base is important for many reasons. It […]

Top 10 Essential Customer Experience Trends For Beauty & Cosmetic Brands In 2022 & Beyond

The beauty and cosmetics industry is always changing, and keeping up with the latest trends can be a challenge. But […]

How To Build A Powerful Omnichannel Strategy For Beauty Brands

Remember that not every customer wants to engage with your brand through the same digital channels. Just because someone browses […]

7 Amazing Omnichannel Marketing Examples for Beauty Brands

Omnichannel marketing is about providing a seamless customer experience across all channels. And, while it can be a challenge to […]

11 CX Pitfalls That Are Destroying Your Beauty Brand

The beauty industry is expected to have a bright future, with global sales reaching $131 billion by 2026. This is […]

Influencer Marketing- The Secret to 10X More Traffic & Growth

You may have noticed that over the past few years, there has been a growing trend of beauty and cosmetic […]

How Beauty Brands Can Improve And Expand Reach In 2022

How Beauty Brands Can Improve And Expand Reach In 2024

In business, the term “customer acquisition” refers to the process of attracting and converting new customers. Customer acquisition can be […]

Why Is Emotional Intelligence Important For Customer Care Representatives?

Being able to understand your customers and respond to them based on their needs is a crucial skill in the […]

Training for Customer Service: A Complete Guide

With the 24/7 customer service culture that pervades today’s world, it’s no wonder that so many people are looking to […]

Customer Success Training: What, When and How to Get Effective Results

Businesses of all sizes are increasingly looking to customer success training as a key ingredient in their continued success. Customer […]

Are Google Ads Worth It? Key Reasons To Try Them

The world of online advertising seems to change every day, and not always for the better. Because of this, new […]

What Is Customer Onboarding? A Basic Guide

In our previous blog on customer onboarding, we discussed how to make the onboarding process smooth for your customers. So, […]

Are You Making These Sales Management Mistakes and not getting results?

Do your sales managers have a solid grasp on how to kick-start your sales team? Your sales staff is underperforming […]

Top Customer Acquisition Mistakes That Will Kill Your Company (Part 2)

Let’s be honest: there is a lot of competition when it comes to businesses trying to acquire new customers. By […]

Top Customer Acquisition Mistakes That Will Kill Your Company (Part 1)

It’s no secret that customer acquisition is one of the most important aspects of a business’ success. But making the […]

Customer Awareness In Your Small Business: Easy Ways To Do It

Customer relationships are a critical part of small business success. A customer’s satisfaction is the key to any business owner’s […]

The Best Ways To Implement A Customer Onboarding Process

Onboarding is one of the most important steps in crafting a successful customer relationship. It’s the process of introducing new […]

Is Cold Calling Dead?

Are you tired of going through the motions with your sales prospecting techniques and wondering if you could do better? […]

Up-Selling & Cross-Selling: Why & How You Should Be Doing It?

Cross-selling and up-selling are two tactics that can help your business grow by using internal marketing. If you’re unfamiliar with […]

How To Make Sure Your Emails Get Delivered In 2022

How To Make Sure Your Emails Get Delivered In 2024

Cold email deliverability is a tricky thing to master! It’s one thing to send out a cold email and it’s […]

8 Signs You Need Help With Customer Support (And How To Fix It)

Running a business is hard enough without having to worry about customer support. But if you find yourself struggling to […]

How Chatbots Boost Conversion and Reduce Your Cost

Chatbots have been around for a few years now, but they’ve only recently become more popular. The chatbot industry has […]

8 Simple Ways You Can Address a Customer Complaint Like A Pro

“About three-quarters of consumers who give a company a “very good” CX rating are likely to forgive a company for […]

Organic Ways to Boost Employee Engagement in Customer Support

Customer support may be one of the least appreciated departments in any business, but there is no denying that it […]

Do’s and Don’ts of Using Social Media For Customer Service

Do you want to improve your customer service skills? Do you feel like you could be doing a better job […]

Tips To Boost Customer Service In Retail

Retail customer service is a key part of any successful business. There are many tips and trends in delivering Retail […]

Retail Customer Service Trends That You Need To Know

Every year, the retail industry is moving towards advanced technology solutions while trying to achieve a better customer experience. Customer […]

Tips for Using Social Media for Customer Service

Customers are using social media to voice their opinions, complaints, and concerns. Customer service and social media go hand in […]

Easy Tips on How You Can Improve Your Customer Retention Strategy

The question is: can you improve your customer retention strategy? We’ll take a look at some of the best ways […]

Factors to Consider When Choosing a Customer Service Agent

Customer service is a vital part of any business. The reason is simple: people will only stay loyal if they […]

7 Customer Acquisition Growth Hacks For Success

A customer acquisition strategy is one of the most important pieces of your growth puzzle. Without a competitive strategy in […]

Practical Ways to Boost Your Business Via Customer Support

“Ease your customers’ pain.” – Hazel Edwards. This quote simply describes how important it is to be there for your […]

Tips, Tools & Tactics to Build a Profitable Customer Acquisition Engine

Wondering how to get more customers for your business? This blog has the answers you have been looking for. We […]

The Customer Is Always Right: An Honest Discussion

Customer Service is a craft that often requires an understanding and respect for the customer. This means being able to […]

How Do You Measure The Success Of Your Sales Funnel? These Metrics Can Help

One of the most important aspects of any business is ensuring that its sales funnel is effective. Selling products and […]

What Is A Sales Funnel, And Why Would I Need One?

What Is The Benefits Of Sales Funnel And Why Would I Need One?

In Part 1, What as a sales funnel and how to create a sales funnel but now it’s time for […]

How Sales Agents Can Help You Hit Your Number?

A good sales agent is an indispensable part of a team for any business. When your sales agents are doing […]

What Is A Sales Funnel And How To Create A Sales Funnel ?

Author Profile Nitish Kaul Nitish is a CX Solutionings Expert at DialDesk. He has helped provide our customers with fantastic […]

How to Manage the Customer Lifecycle? Fundamentals to Know!

You plant a tree and hope that it grows well and one day there will be fruit or flowers on […]

Are You on a Path to Choose the Right CX Partner? Here’s the Ultimate Guide

While customer support is, at first glance, an area that many think of as being fairly simple – this is […]

9 Reasons Why Ticket Management Software Is A Must Have

For most businesses and organizations, customer support is a top priority. You want to ensure your customers are not only […]

What is Ticket Management Software? Most imp things to look for!

A satisfied customer is better than an excited one! Make your customers happy and satisfied by facilitating a smooth communication […]

Customer Lifecycle Management Approach – Why is it a game-changer?

As a business owner, you probably know that customer lifecycle management (CLM) is the process of managing the interactions your […]

How to drive your business higher ROI with customer service

How Customer Service Can Drive Your Business Higher ROI

Improving the customer service experience for your customers is a critical component of creating a positive brand image and driving […]

How To Be A Better Customer Support Manager? Tips and Tricks That Will Help You Stay Ahead

Managers will come across various issues and obstacles as they navigate their new positions – a blog that debunks these […]

What is Customer Service, and What Are the Top Tips for Improving it?

“Excellent customer service is the number one job in any company! It is the personality of the company and the […]

4 Simple Ways To Improve The Ease And Effectiveness Of Customer Satisfaction Surveys

4 Simple Ways To Improve The Effectiveness Of CSAT Surveys

Survey Monkey found that 85% of customers are likely to give feedback when their experience was positive and 81% will […]

8 Ways Your Customers Can Become Loyal

According to Invesp, 44 % of companies admit that they focus more on getting new customers instead of retaining the […]

How to Reduce Customer Churn in Your Business

Customer churn is a term that refers to the number of customers lost from a company. Understanding why this occurs […]

8 Key Challenges of Managing Customer Support

70% of buying experiences are based on how the customer feels they are being treated (McKinsey & Company). The above […]

7 Top Trends You Need to Know About Customer Service in 2022

7 Top Trends You Need to Know About Customer Service in 2024

“Just having satisfied customers isn’t good enough anymore. If you want a booming business, you have to create raving fans.” […]

How to Get Started with Effective Customer Support: A Step-By-Step Guide

Customers are one of the most important components and resources of a business. To be successful, they need to know […]

How Customer Support Promotions & Discounts can Increase Your Loyalty (5 Ways)

Since the dawn of time, one of the most significant functions of a customer service department has been handling customer […]

Why Do Companies Need a Chatbot And How Do You Select The Right One?

Chatbots are computer programs that can converse with humans in natural language. They are used by companies to interact with […]

8 Effective Tips For Perfect Customer Support Ticket Writing

Author Profile Nitish Kaul Nitish is a CX Solutionings Expert at DialDesk. He has helped provide our customers with fantastic […]

Don’t Miss out on these Five C’s of the Best Customer Experience

“Every day we’re saying, ‘How can we keep this customer happy?’ How can we get ahead in innovation by doing […]

Retaining Customers: 5 Mistakes Companies Make

There’s nothing more important for a business than keeping its current customers, but unfortunately, this is often the part of […]

8 Email Follow-up Templates That Get Replies

Do you know the feeling when you present your proposal and align the meetings but nothing happens? You’re not alone. […]

How To Write An Effective Email That Your Target Audience Will Open

Are you looking for an email marketing template that works well for customer support? Look no further! Creating an email […]

Deadly Mistakes That Customer Support Managers Make

Customer support managers are tasked with solving problems for their customers, but unfortunately, this isn’t always easy. Sometimes customer support […]

7 Stellar Ways You Can Use Email Marketing To Grow Your Business

Email marketing is one of the most effective ways to communicate with customers and build a sense of trust between […]

How to Build a Great Customer Support Team?

“If the company’s customer service is excellent, 78% of consumers will do business with a company again after a mistake.” […]

5 Tips On How To Avoid Social Media Fiascoes – And What To Do When You Hit Them

Social media has been a blessing and a curse for customer support. It allows you to provide customer support faster […]

6 Incredible Benefits From A Superior Customer Service Training Program

According to HubSpot Research, 93% of customers are likely to make repeat purchases with companies that offer excellent customer service. […]

Planning your CX Roadmap Effectively in 2022 & Beyond

Planning your CX Roadmap Effectively in 2024 & Beyond

The only way to sustainably grow your business is by investing in your customer support. Yet most businesses fail because […]

How Artificial Intelligence is Impacting Customer Service

The blog post talks about how artificial intelligence is being used in call centers, and how it will impact customer […]

Mobile CRM is the Future of Business, Here’s Why?

According to Fortune Business Insights, Customer Relationship Management (CRM) was valued at $52.64 billion in 2020. Pandemic effects in the […]

8 Reasons Why You Need Cloud Telephony In Your Business

“The global cloud telephony service market is expected to reach US$ 65.10 billion by 2030 during the forecast period from […]

What Is A CRM? What Are The Benefits Of A CRM? How To Grow Better With A DIAL CRM Software?

The world has seen an explosive rise in the popularity of cloud-based software, and Dial CRM is one example. A […]

6 Simple Tips To Increase Your Business Revenue With Call Centre Solutions

Running a call centre is not just about keeping your customers happy. It’s also about keeping your sales high. In […]

5 Easy Ways To Maximize Customer Experience With Omnichannel

Stephen Covey, the author of ‘The 7 Habits of Highly Effective People’, said that successful people are always working on […]

How Sales Goal Trackers Can Make Your Business More Profitable

As Mark Hunter says: “It’s not about having the right opportunities. It’s about how you handle the right ones.” When […]

Tips For Writing Effective Meeting Minutes

5 Deadly Mistakes to Avoid When Writing Meeting Minutes

“One of the greatest failures of every generation is that it refuses to read the minutes of the last meeting.” […]

How to Deliver an Irresistible Sales Pitch

As Jacquelyn Smith, Forbes says, “A successful sales pitch isn’t a monologue. It’s a dialogue.” An effective sales pitch is […]

Most Imp Metrics for Service Desks and Internal Help Desks

What is a Service Desk? Service desks, help desks, or support desks all refer to departments that provide help to […]

The Business Impact of Customer Service on Customer Lifetime Value

The impact that customer service has on a business is something that often gets overlooked. Customer service is often seen […]

Customer Service Distinction Between Gen-Z and Millennials

As of now, nobody’s sure what will happen when these two generations – one, who never expects companies to pick […]

Critical Ways To Keep Your Customer Data Safe (And 3 Reasons Why You Should)

Customer data is a valuable business asset. You must build an effective customer data management strategy to protect that asset. […]

6 Killer Help Desk Tips – How To Create An Amazing Help Center

A help center is your lifeline to customers. While building one is *not* a straightforward process, here are key points […]

4 Most Effective Tips For Customer Interactions That Can Improve Your Business

Every business has customers and every business has the chance to improve its business by growing its customer base. Since […]

Effective Steps To Increase Customer Focus At Your Business

Do you know if your business has a customer focus? Although it might seem like a difficult question to answer, there […]

What Is Sales CRM And How Can It Improve Your Business?

Author Profile Nitish Kaul Nitish is a CX Solutionings Expert at DialDesk. He has helped provide our customers with fantastic […]

What Is Customer Experience? Why It Is Important & How To Improve CX Strategy?

What Is Customer Experience? Why It Is Important And How To Improve Your CX Strategy?

You might think that creating the “ultimate customer experience” is all about making sure your customers are happy. If a […]

Let's Talk About Pricing And How To Communicate It To Your Customers

How to Communicate a Price Increase to Your Customers?

Keeping prices competitive is essential for any business. Having this information can make the difference between having a successful business […]

What is BPO & What does It do? Prime Benefits of Automating BPO Operations

As any business grows and expands, it’s common to focus on scaling operations. Certainly this is true, but sometimes companies […]

How Customer Satisfaction Creates New Opportunities for Your business?

No matter how much you love your product, your customers will always know better than you. Learn to listen and […]

Learn How Customer Retention Grow your Business Revenue and Loyalty

Sometimes, companies will promote themselves as experts in customer retention, but what does this mean? Customer retention is the main […]

Listening to Customers: Why & How?

“Listen to your customers before they listen to your competition.” – Julian Hall When was the last time you looked […]

What is Abandonment Rate? Top 7 Ways To Improve Abandonment Rate

What is Call Abandonment Rate? Top 7 Ways To Improve Call Abandonment Rate

Lost sales and lower-income are not the only indicators of abandonment. Abandonment even results in a loss of clients for […]

How to Secure Customer Loyalty: A Discussion About Customer Churn

If you are in charge of retaining your company’s customers, you know the feeling of sadness when you hear customers […]

Customer Courtesy: Proven Ways to Make It a Success

“Your most unhappy customers are your greatest source of learning.” – Bill Gates A customer is the backbone of every […]

What’s the difference between Chatbots and Conversational AI?

In the past few years, businesses were falling all over themselves to get a chatbot up and running for their […]

Customer Churn vs Retention: How do they differ?

You’re doing all the right things. You’re friendly, you’re responsive, you’re on top of customer issues and you’re constantly delivering […]

A Guide to Providing Excellent Social Media Customer Service

Author Profile Nitish Kaul Nitish is a CX Solutionings Expert at DialDesk. He has helped provide our customers with fantastic […]

Understanding Key Performance Indicators (KPIs) for Customer Service

Customer service KPIs (Key Performance Indicators) are the tools that help you understand how your customer service is performing. KPIs help you identify if you’re meeting your business goals, how well your agents are performing, and how your customer satisfaction is trending. They’re important because they provide actionable data you can use to improve your customer service.

How to Calculate and Improve Customer Lifetime Value (CLTV)?

Let us say that you own nothing but sheep. So one day you are out grazing the flock and all […]

Strategies to Increase Customer Retention

No matter what industry your business is in, every business has the same goal: Keeping your Customers! Customer retention is […]

How to Increase Revenue and Productivity Using Ticketing Systems?

An effective ticketing system tracks and manages customer interactions, and makes it easier for support departments to manage their efforts. Data gleaned from these help agents provide personalized service and streamline operations, which helps support staff coordinate their efforts and automate tedious (and often time-consuming) tasks, facilitating both personalized service and faster resolution.

Sales qualified lead (SQL): What is It and How is It Important?

Author Profile Deepak Kashyap A CX expert, keynote speaker, and author, Deepak Kashyap has over 25+ years of experience. His […]

How E-Commerce Brands Can Improve Customer Experience in 2022

E-Commerce Brands Can Improve Customer Experience in 2024

Globally, the E-Commerce Market is expected to reach USD 16,215.6 billion by 2027, growing at a CAGR of 22.9% during […]

How to Increase Customer Retention in 2022

How to Increase Customer Retention in 2024?

Organizations need a resilient strategy for customer retention that makes sense in relation to current market conditions. Many companies are already prioritizing customer experience as it can be more profitable, yet it is still important for organizations to look ahead and identify any changes coming ahead of competitors in the market, who might not have made the same move yet.

All About CX – Trends, Opportunities and Overview

All About CX – Trends, Challenges, Opportunities, and Overview!

“Customer experience” has been an important aspect of business marketing strategy since the beginning of the 21st century. Businesses have been shifting towards a “customer-first” mentality, where their goals align with improving customers’ happiness and satisfaction by taking into consideration all that they think and feel, rather than focusing solely on financial gains. To achieve this customer-centric approach, businesses have taken advantage of technologies to determine customer emotions at a deeper level.

How Your Lead Response Time Killing Your Sales?

On the whole, it is best to be quickly responsive when it comes to consistently responding to leads. Ready responsiveness helps expedite client requests, which will save you money on several levels. You’ll have access to a larger pool of customers while keeping uninterested consumers from slipping away and ultimately decreasing your number of potential sales. Please read the blog below that pertains directly to the benefits of kick-starting your lead response times today!

What is Cloud Telephony and Key Benefits of Cloud Telephony

What Is Cloud Telephony and How It Works? Explained

This blog will help you take a closer look at what cloud telephony is and How does Cloud telephony work to benefit your business. It also makes it easier for employees to collaborate, share knowledge, and for companies to track conversations in real-time.

What is the purpose of customer support CRM and how does it work?

Customers are the mainstay of businesses in all industries. Therefore, having a dedicated tool for delivering superior customer service is essential to ensure cordial bond with them for consistent growth.

5 Top Notch Tips to Enhance Customer Engagement and Retention in Insurance Industry

Customer engagement and retention have been a serious concern in the insurance industry. Most companies keep on searching for how to enhance customer engagement in the insurance industry and in this blog post, you can find some of the useful tactics that can help the insurance industry maintain a cordial relationship with its existing customers.

How to Measure Customer Expectations and Improve their Overall Experiences with your Products and Services?

Find the proven strategies for how to measure customer expectations to maintain a positive experience of your customer with your products and services.

Top 5 Strategies To Boost Customer Experience

How can I improve customer experience? Ultimate Guide with top 5 strategies

Customer experience is a key factor in creating a successful brand. When it comes to marketing, then it would not be wrong to say that technology offers us the opportunity to manage the customer experience in several respects.

A Complete Guide on How to Manage Customer Complaints Seamlessly

How to Manage Customer Complaints Seamlessly On Phone, Live Chat, and Social Media?

This guide help you engage & retain your customers with no hassles and make you learn how to manage customer complaints seamlessly for quick resolution.

What is a ticket management software? Top 10 reasons why you should have a robust helpdesk software for complaint management

If you want to delight your customers at every touchpoint, then you need to have a robust ticket management system that offers you omnichannel customer support.

Top 10 trends that’s driving consumer durables market post pandemic

Top 10 Trends that Will Drive Consumer Durables Market Post Pandemic

Many industries have been impacted badly due to the pandemic but, it would be safe to say that the consumer durables industry is showing growth trends from a long-term perspective.

Top 6 Ways to Measure your Customer Satisfaction

Customer satisfaction act as the primary catalyst in pushing a company forward, and ensuring repeat business. However, companies cannot create their customer service strategies based on vague data or few interactions and can only trust quantitative data.

Top 4 CX Challenges in the Consumer Electronics Industry and How to Handle Them

The Consumer Electronics industry in India, which was valued at $10.93 billion in 2019, is expected to reach $21.18 billion […]

10 Best Ways to Deliver Customer Support Excellence in the Consumer Durables Industry

Brands are increasingly focusing to become more customer-centric and elevate the customer experience to improve customer satisfaction, loyalty, and lifetime […]

Top 4 Most Critical Questions to Consider when Collecting Customer Data

Here’s 4 Most Critical Questions to Consider when Collecting Customer Data

Customers are the bloodline of any business. Without them, there will be no reason to continue the business. Even more […]

Top 10 Reasons Why You Should Choose Cloud Telephony Solutions for Your Business

No matter how small or big your business is or what it does, voice communication is a critical element of success.

Top 10 Features of Cloud Telephony Solutions

How to close a Sale: Top 5 closing techniques to become a Sales PRO

Sales closing is a make-or-break moment. No matter how hard you work and how well you design solutions for customers, […]

What is Cloud Telephony Solution and How it Works?

Do you want to make your business communications efficient and cost-effective? In this blog, we will explain to you how […]

What is Mobile CRM? How It Helps You In Closing More Deals In Less Time?

If you have a sales team that works on-field or is working remotely to generate sales for you, then you […]

ERP Vs CRM:: Which One is Indispensable For Your Business?

Organizations worldwide often wonder what the difference is between a customer relationship management (CRM) system and an enterprise resource planning […]

Why you can’t do without a CRM and Sales Management system? Top 10 reasons

New technology comes fast and goes, even faster. These days, there’s a new app or widget every week promising to […]

TOP 5 ways to Reduce Customer Care Costs without Compromising Quality

According to research, over 70% of all customers who leave a company for its competition have no problem with the […]

4 Secrets to Retain More Customers

You need to keep updating your customer strategies to ensure that they are happy with your products & services. Everything […]

Are you still ignoring INSTANT INBOUND for your business?

nstant Inbound is a game-changing sales prospecting strategy that enables you to connect with more prospects, faster and allows you to be more productive and make more money.

Are you doing your Lead Prioritization rightly? Here’s Your Complete Guide

Last month, a miracle happened. Your company’s video went viral. Lead volume shot up by 500%. You were pumped and […]

5 Smart ways to convert your Contact Center from cost to profit center

If you ask many business executives, they would say their customer service contact center is a necessary expense and it […]

5 Smart ways to generate more leads for your business

Even if you have the best product in the world, your business is doomed to fail if no one knows […]

Top 5 Trends that will Shape the BPO Sector

During the initial years, outsourcing was only used for basic processes such as data entry and payroll processing. However, as […]

AI for Contact Centers – What should you know?

Customer experience and contact centers, in particular, are great starting points to implement artificial intelligence (AI) solutions since they are a large […]

Customer Service happens when the experience breaks down – Here’s How

Customer Service happens when experience breaks down – Here’s How?

Brands & retailers build better customer service systems by removing the guesswork of what customers want. A SaaS platform for customer engagement combines chat, voice, and social media for one cohesive customer service experience.

TOP 6 Reasons to Invest More in Customer Experience

It’s the age of the customer and the world’s biggest brands are duking it out every day for a greater […]

Have you ensured Positive CX at all touchpoints – Get your checklist

Understanding the various touchpoints you have with your customers is key to delivering memorable customer experience. Once you’ve mapped out your […]

MARKETING AUTOMATION – WHY CRUCIAL FOR YOUR BUSINESS?

As a business head or business owner, you need to find ways to grow your sales and revenue. Exploring different […]

How to Convert your Cold Leads to Warm Prospects – 6 Key techniques

Author Profile Nitish Kaul Nitish is a CX Solutionings Expert at DialDesk. He has helped provide our customers with fantastic […]

How Lead Qualification Bridge the Gap between Sales and Marketing?

Marketing teams spend a lot of time, effort, and money to create compelling campaigns, optimize them to generate leads, set auto-responders […]

Are you SELLING like a CHAMPION?

This blog help you get the niche and specific Customer winning map by suggesting necessary tools, focus areas and changes to sell like a champion.

10 BEST Email Marketing Practices

Email marketing is one of the most important components of customer engagement. Whether it is a webinar email or a […]

10 Key Sales Statistics that'll Help You to Sell More

10 key sales statistics to help you sell more

We have collected some information, I think very useful information regarding changing scenarios of sales in the times of SM […]

Why startups should consider outsourcing?- Lets check some success stories

If figuring out how to grow and effectively manage an In-House team seems like a huge obstacle and will largely […]

What is the best time to contact your leads?

Research shows that 69% of buyers accepted a call from new salespeople in the past 12 months, and 27% of sellers admit […]

5 ways to Increase Conversion With Customer Service Experience

Providing a stellar customer experience has been a cornerstone of business practically since spending and consumption have existed. However, now […]

5 Most Important Customer Service Reports That You Can’t MISS!

Customer service reports not only provides you an overview of all customer service requests received from your customers, but also […]

Key Steps to Minimize the Risk of Outsourcing

Many companies, including yours, might find outsourcing to be a good idea as there is so much to be gained […]

10 Effective Call Center Operational Performance Strategies

Regardless of the customer’s location, call centers daily play a crucial role in delivering reliable customer experiences. Each call center […]

Consumer needs more Human Interaction from the companies

Human interaction remains a vital component of customer satisfaction, even in the “digital age.” 83% of world’s consumers prefer dealing […]

Customer Service: Is ‘Underpromising and Overdelivering’ Worth the Effort?

Put yourself in the customers’ shoes. How do you gauge the quality of service a company provides? What makes a […]

How to Manage the Customer Experience Post Sales?

The buying experience often gets the most attention in customer service. Conversions are the name of the game for most […]

Linking Organizational Change with Customer Relationship Management

“Your success in life isn’t based on your ability to simply change. It is based on your ability to change […]

Losing out on Revenue due to Poorly Managed Omnichannel Support ?

What is Omnichannel? Wikipedia defines omnichannel as a cross-channel content strategy that organizations use to improve their user experience. Rather than working in parallel, […]

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