Customer Courtesy: Proven Ways to Make It a Success

Customer Courtesy: Proven Ways to Make It a Success

“Your most unhappy customers are your greatest source of learning.” – Bill Gates

A customer is the backbone of every business, and with the help of customer courtesy, you can make the experience for the better!

This blog explores different ways businesses can show their customers courtesy, which can make all the difference between a one-time sale and lifetime loyalty.

What is customer courtesy?

Customer Courtesy is a term that is tossed about quite often in the customer service industry. It is an important factor in building positive relationships with customers and has the potential to help businesses increase their profits.

A business should always strive to provide the highest level of courtesy to their customers, as it can make a significant impact on their revenue and bottom line.
Courtesy is part of the customer service experience that a business can offer and customers should demand, if not expect it.
If you are wondering exactly what customer courtesy is and ways that your business can create an environment where courtesy is the norm, read on.
Customer Courtesy is the way a customer is handled when they are not wrong. 

Customer Courtesy is the way a company handles a conflict that they caused themselves. This doesn’t always mean you have to give away the farm, it just means that you need to look at the situation and go out of your way to make the customer happy in a manner that makes sense.

  • It is a very simple concept: to treat customers the way you would want to be treated. It is a concept that is used by many companies, but not all. The best companies know how to make it a success. 
  • It is a powerful tool that can make your company stand out from the crowd and make your clients want to come back. 
  • It is a very small investment that can bring you a lot of returns.

Why is Customer Courtesy Important?

When it comes to customer service, it seems that almost every business is striving to be on top of the curve. But why should your business have customer courtesy? For one, it helps your customers. It’s a sign of respect, it lets them know you care about them, and it can be the difference between a loyal customer or a lost one. It also helps you, the business.

Good customer service and courtesy can give you a very loyal customer base and also boost your reputation. Plus, an excellent customer experience can make advertising your business much easier. The truth is, it’s a win-win situation. But how do you get there?

Here are a few major stats:

  • 96% of consumers worldwide consider customer service to be a major factor in their loyalty to a brand. – Microsoft
  • 48% of consumers expect specialized treatment for being a good customer. – Accenture
  • 52% of consumers say they have made an additional purchase from a company after a positive customer service experience. – Dimensional Research
  • Companies that excel at the customer experience drive revenues 4% to 8% higher than those of their market. – Bain

Customer Courtesy is the first impression a customer gets of your business, and it is vital to the success of your organization. Without adequate customer courtesy, your customers will find it difficult to trust your company and will be more likely to take their business elsewhere.

  • Customer courtesy can be found in everything from how a customer service representative greets a customer on the phone to how a cashier treats a customer at the checkout line, etc
  • When talking about customer courtesy, we mean a range of behaviors that your customer support team should demonstrate with every customer.
  • Customer courtesy is key to keeping customers happy and loyal. It shows them that you care about their problems and that you do everything you can to solve them.

When you’re trying to create a great customer experience, it’s important to understand that the customer support team is the first and, in many cases, the only contact your customers will have with your company.

If you want to create great experiences, you need to train your staff to create these experiences for your customers.

  • Customers are far less likely to talk highly of your company if your reps aren’t compassionate, respectful, and calm with them.
  • Customer courtesy is the art of treating customers politely and respectfully. If you’ve ever called into a company’s customer support line, you’ve probably had a positive or negative experience with customer courtesy. 
  • Customers can be better served by more courteous service representatives.

Customer courtesy is a term that is often overlooked in the business world, but it can be a great asset to have a team of customer service representatives that are courteous.

If you are looking for an advantage in the race to create happy customers, you must take the time to consider the power that comes from courteous customer service representatives.

Thus, representatives need to be trained in dealing with different personality types and maintaining high levels of customer courtesy.

The following are a few ways that customer service representatives can improve customer courtesy:

  • Always be there for the customer: Listen to the customer. Before you speak, be sure you’ve listened to what the customer has to say. It’s a very simple thing to do, but it’s easy to get caught up in your agenda.
  • Avoid the “automated response”: This is when your customer service representative does not speak for themselves but rather leaves the customer to deal with an automated system.
  •  Be polite: You need to be able to be polite, respectful and provide solutions to the customers’ problems. There’s nothing that customers have a harder time forgiving than a rude representative. It doesn’t matter if you have a point or if you are right. Customers need to feel as if they are more than just another “file number”.
  • Empathy: You also need to be able to empathize with customers, answer their questions, provide a resolution to their issues and make them happy.
  • Be honest with your customers: If you don’t know something, just tell the customer. There’s no reason to try to fake it.
  • Understand that customers don’t always have the same agenda as you. They have their problems to deal with. Sometimes things aren’t as cut and dry as you think they are.
  • Ask questions: If you don’t understand what the customer is saying, ask for clarification. If you don’t understand why the customer is upset, please ask.

Conclusion:

Courtesy is one of the most important things you can give to someone who is a customer. People love to be treated with respect, and in business, courteous treatment can make a huge difference in the number of customers a company has.

Having good customer courtesy can help your business in many ways. By being courteous, you can have a great reputation. Word-of-mouth advertising is always one of the most effective types of advertising and if you have a reputation for good customer courtesy, your customers will be happy to talk about you to others.

Treating customers with respect and courtesy also benefits them. Customers appreciate being treated with respect and courtesy, which fosters positive feelings towards your company and business. When you treat people with courtesy, they are much more likely to return and spend more money with you in the future.

Author Profile

Deepak Kashyap
Deepak Kashyap
A CX expert, keynote speaker, and author, Deepak Kashyap has over 25+ years of experience. His talks on the subject are published on most prestigious forums, and his books have helped to spread awareness about how improving customer experiences can boost sales. Deepak is a prominent speaker who shares his expert opinion about customer experience.


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